American three-piece alternative pop rock band BEACH WEATHER have released an amazingly catchy track in the form of Unlovable.

By Jane Howkins

The song starts out fairly slowly, with an echoed vocal style, before the percussion and piano kick in, making Unlovable sound extremely anthemic. The chorus has that perfect singalong quality that I love so much, and whilst simple, the main chord sequence used is designed to get straight inside your head. BEACH WEATHER are definitely headed for big things!